top of page
Day Rate and Speaking Website Blog Banners (3).png

LET SARAH BE AN EXTENSION OF YOUR TEAM
 

Corporations and entrepreneurs hire Sarah to help them better connect with their target audience(s) through brand storytelling strategies and plans that eliminate confusion, propel users to action, and drive business results.

Learn from Sarah. I guarantee she will make you think differently as she leans into her strengths of strategic thinking, organizational effectiveness and collaborative leadership.  - Lisa Bailey, Sleep Number VP Media

MENU OF OFFERINGS

 

MESSAGING STRATEGY SESSIONS

Using 20+ years of frameworks and methods, Sarah can help you quickly clarify your brand messaging strategy and/or editorial Brand Storytelling Blueprint®. Figure out what the heck to talk about, and how to talk about it. Day Rate sessions available.

(ex. StoryBrand one-liners, BrandScripts and website wireframes; F.E.D. Method editorial content themes and story ideas based on focus+empathy+data insights)

​BRAND STORYTELLING CONTENT STRATEGY, PLANNING, PROJECT MANAGEMENT

  • Rental Editor-in-Chief

  • Digital content marketing & brand storytelling strategy development across channels

  • Brand Storytelling Blueprints®  |  F.E.D. Method (focus + empathy + data)

  • Annual/quarterly/monthly editorial storytelling themes

  • Cohesive storytelling plans and recommendations across channels

  • Improving internal content operations/removing silos

  • Content investigator audits, analysis, recommendations

  • ​Brand Podcasts

  • Brand Blog Editor-in-Chief

  • Repurposing content strategies - how to make new content using things you've already created

  • Influence marketing content plans: Customers or employee focus

  • Virtual guest speaker for events and corporations

CREATIVE CONTENT BRAINSTORMING  |  90-Min Session, Half-day or Day Rate . U.S.-based clients only.
Lead or participate in brand storytelling content brainstorm sessions to find 

CONTENT PROJECT MANAGEMENT​

  • Data+Empathy informed content calendar outlines

  • Video storyboarding

  • Plans to scale content across teams: Loyalty programs, Email, Web, Social, Blog, internal comms, etc.

  • Customer content mining

  • Project reporting 
     

THIRD-PARTY CONTENT PROJECT MANAGEMENT

  • External third-party brand content partner management 
    i.e. Thrive Global, Katie Couric Media, HGTV, Podcast production company, freelance networks, etc

WORK EXAMPLES

Sleep Number blog image.jpg

Sleep Number Blog

Editor of Hello. Good Night. blog by Sleep Number. Earned "Best-in-Class Brand Awareness" award at 2019 Contently Summit in NYC.

thrive teens sleep image.jpg

Video Storytelling

Videos drive at least 5x higher engagement rates than non-video content. Brainstorming, storyboards, production team management, and on-site shoot support.

white open door_philipp-berndt-unsplash.

Brand Storytelling

Which stories open the door to connect your brand to your audience?  What Qs are they asking? How can you help them?

NYC influencer event.jpg

Driving Store Leads

Reality TV stars support NYC Flatiron store opening event

Insider - Jake Chavers_2979x1982.jpg

Owner Advocacy

Product owners are influencers too: repeat & referral sales

sleep30_influencer wit delight.jpg

Sleep30® Challenge

Scale free sleep wellness program through influencer participation

Untitled design (4).png

Quiz
Ready to Improve Your Content Strategy?

Discover which content makeover boosts your brand's success! Take this 40-second QUIZ to find your "home" makeover show match and get a content makeover plan to help you attract customers & drive better business results.

bottom of page