IS THIS YOU?
Your marketing messages lack clarity and keep changing.
You're not sure how to talk about your products or services.
Teams are frustrated and lack cohesion.
You're so busy you rarely have time to think, so deeper
strategy projects never get off your to-do list.
Aaaand, you're about losing out on new & repeat customer business.
CLARIFY MARKETING MESSAGES
Make your job easier.
A StoryBrand BrandScript + 1-liner helps clarify what to talk about so you can better connect
with your audience.
Feel less overwhelmed by knowing what to focus on and check "messaging strategy" off your
Imagine everyone being on the same page, using a BrandScript to speak a similar language to drive results.
You know how people love a good Netflix show or book? That’s because our brains are wired for story.
StoryBrand is a 7-part marketing framework that gives you the right words to communicate more clearly with your customers, leading them to engage or buy from you. The framework positions your customer as the hero and your brand as the guide.
But, it’s so contrary to how most businesses do marketing that your business will stand out as the real solution to their problems.
Communicate immediate value, connect with your ideal customers, and grow your business.
LISTEN TO PODCAST EPISODE
Sarah understands how hard it is to juggle all the demands coming at you and your team.
20 years of experience creating content plans for large B2C companies
Millions in sales and engagements generated each year
Podcast in top 5% of all marketing podcasts
Worked with: Sleep Number, Starbucks, Nestle Waters North America,
Thrive Global, Katie Couric Media, Lindt Chocolate, Alta Tech, etc.
Lisa Bailey, VP Media
"I recommend working with Sarah on content strategy, brand storytelling, and the strategic development of programs to support purpose and mission. Learn from her, I guarantee she will make you think differently as she leans into her strengths of strategic thinking, organizational effectiveness and collaborative leadership."
Bryan Wall, Director
"We completed a project with Sarah Panus and could not have been happier. Her experience is extremely evident in the plan she provided. She made me look exceptional by bringing her in."
Stephanie Gonzalez, Thrive
Not only was Sarah a joy to work with, but she was constantly motivated by the pursuit of brand quality. Sarah is highly focused, positive, detail oriented, and adds value with every decision she makes. Above all, Sarah has an exceptional ability to grow brands through creative and strategic storytelling.
HOW SARAH CAN HELP GROW YOUR BUSINESS
custom packages also available
StoryBrand Messaging Strategy Session + Playbook like a visual style guide-- but focuses on the WORDS you use instead
StoryBrand Brand Script to use across channels
1-liner to clearly articulate what you do
Examples of how to use your BrandScript across channels & content formats
Everything in STARTER package
(1) Detailed Website/landing page Wireframe copy to make your website more effective and position your customer as the Hero, and you as the Guide.
Everything in ADVANCED package
Annual editorial Brand Storytelling Blueprint® - an empathy + data rich ppt framework developed by Sarah that helps focus your content with content pillars, empathy filters, audience, tone, story starters for content calendar, etc.