You shouldn't waste marketing dollars on content that doesn't work.
Are you part of a company, organization, or professional association and need content/storytelling speakers to help educate your group?
DOES YOUR GROUP:
Lack the people and time to plan storytelling content well?
Want to know how to create better content that drives business results?
Feel stuck because they aren't sure what to do next?
Worry they're losing out on new customers because they can't clearly explain what they do and who they serve?
Know they're missing repeat & referral business from existing customers.
Waste time fumbling, trying to figure stuff out on their own?
Sarah understands how hard it is to juggle all the demands coming at marketing & business professionals.
20 years of experience creating content plans for large B2C companies
Millions in sales and engagements generated each year
Sarah's Marketing With Empathy® podcast is in top 5% of all marketing podcasts
StoryBrand Certified Guide, running own content strategy consulting business
Client Roster: Sleep Number, Starbucks, SHEFIT, Nestle Waters North America, Thrive Global, Katie Couric Media, Lindt Chocolate, Alta Tech, Western Green, + many Small Business Owners...
CONTENT MARKETING SPEAKING TOPICS
Which one of the below topics best helps your group? All are done virtually.
Open to discussing in-person events.
How to Use Storytelling to Drive Sales
The reality is, people buy products only after they read words that make them want to buy those products. Sarah Panus explains why almost all of us have been talking to our customers the wrong way, and how if we keep doing it wrong, we’re going to lose to the competition. She shows you the StoryBrand 7-part framework you can use to clarify your message so customers listen.
45 minutes - cannot be recorded
StoryBrand Marketing Checklist
Don’t spend another marketing dollar without a plan. Sarah Panus walks you through the foundational 5 things your marketing content plan needs to invite customers into a relationship with you.
1 hour - cannot be recorded
Make Your Customer the Hero to Boost Sales
Your business sales may be down or stalled right now which makes you feel stressed and unsure about what's to do next. So, how do you create a million dollar-worthy sales pitch? In this talk, Sarah explains the 5 steps to stop selling and invite customers into your story. This framework can be used over and over again & works for all business types and sizes.
1 hour - cannot be recorded
Quickly explain what you do in a way that attracts more customers. Sarah leads this hands-on 90-minute workshop to help brands of all sizes. Attendees will leave the workshop with their own written one-liner.
Ideal for groups up to 30 people max.
Done virtually or in-person.
90-minute workshop, $99/person
8 Mistakes to Avoid When Creating a Content Marketing Strategy
Building a content plan can feel overwhelming. Sarah shares eight mistakes to avoid that she’s learned first-hand from her 20+ years of experience -- so you can save time, create a better content plan, and drive better results.
Dr. Jillian Ney, Social Intelligence Lab
"Sarah did an amazing job being the closing keynote speaker at my virtual global Observe Summit. She shared a needed topic, had such great energy, and really knows her stuff."
Women's Council of Entrepreneurs
"Sarah was an amazing speaker with a well thought out presentation. She concisely laid out the reasons why Storytelling works, and how impactful it can be for an entrepreneur when done correctly (and how we might be doing it incorrectly). She was likeable, trustworthy and our attendees connected with her. The feedback we got from attendees was they thought she was the best speaker we have had and many of the attendees followed up to tell us how they would be incorporating her lesson into their own marketing! Book her to speak, you won't regret it!"
HOW WE CAN WORK TOGETHER
Schedule a Call
Book a free 30-min Zoom discovery call with Sarah to discuss your group and speaker needs.
Get a Trusted Speaker
Book Sarah as a speaker and she'll deliver an engaging speaking topic with BONUSES that helps your group thrive.
Help Your Group
Give your group useful story/content marketing advice they can use right away to drive better business results.