top of page

WHAT IS THE CONTENT CATALYST: 90-DAY IMMERSION PACKAGE?

Comprehensive content strategy development from 20+ year expert Sarah Panus

About
SarahPanusBrand202102Insta--9.jpg

IS THIS YOU?

  • Your marketing messages lack clarity and keep changing.

  • You're not sure how to talk about your products or services.

  • Teams are frustrated and lack cohesion.

  • You're so busy you rarely have time to think, so deeper
    strategy projects never get off your to-do list.

  • Aaaand, you're about losing out on new & repeat customer business.

CLARIFY MARKETING MESSAGES

Make your job easier. 

GET
CLARITY

REDUCE
OVERWHELM

ALIGN THE
TEAM

A StoryBrand BrandScript + 1-liner helps clarify what to talk about so you can better connect

with your audience.

Feel less overwhelmed by knowing what to focus on and check "messaging strategy" off your to-do list.

Imagine everyone being on the same page, using a BrandScript to speak a similar language to drive business results.

INCLUDES

PHASE 1: MESSAGING FRAMEWORKS -CLARIFY MESSAGES & ID STORY PILLARS
  • StoryBrand Messaging Strategy Session

  • Brand Storytelling Blueprint®

PHASE 2: CONTENT GOALS & ALLIES
  • Meet with internal cross-channel team members to outline content needs & team/business goals 

PHASE 2: CONTENT OPERATIONS? CREATE CONTENT CALENDAR & CROSS-CHANNEL EFFICIENCIES
  • Shared content calendar template

PHASE 3:  EMPLOYEE PROFESSIONAL DEVELOPMENT TRAININGS & SUPPORT
  • How to Use Storytelling to Drive Sales

  • How to Think Like a Content Investigator (using the F.E.D. Method)

  • 5 Marketing Essentials Checklist

  • 4 one-hour calls per month

  • Slack and email access to Sarah Mon-Thurs.

PHASE 4: 5 MARKETING ESSENTIALS
  • (1) Website homepage wireframe using new messaging

  • Lead generator

  • Nurture campaign sequence -email

  • Sales email 

BONUS: TEMPLATES & DASHBOARD
  • Access to all templates and dashboards

Sarah understands how hard it is to juggle all the demands coming at you and your team.

  • 20 years of experience creating content plans for large B2C companies
     

  • Millions in sales and engagements generated each year
     

  • Podcast in top 5% of all marketing podcasts
     

  • Worked with: Sleep Number, Starbucks, Nestle Waters North America,
    Thrive Global, Katie Couric Media, Lindt Chocolate, Alta Tech, etc.

Lisa Bailey, VP Media

"I recommend working with Sarah on content strategy, brand storytelling, and the strategic development of programs to support purpose and mission. Learn from her, I guarantee she will make you think differently as she leans into her strengths of strategic thinking, organizational effectiveness and collaborative leadership."

Bryan Wall, Director

"We completed a project with Sarah Panus and could not have been happier. Her experience is extremely evident in the plan she provided. She made me look exceptional by bringing her in."

Stephanie Gonzalez, Thrive

Not only was Sarah a joy to work with, but she was constantly motivated by the pursuit of brand quality. Sarah is highly focused, positive, detail oriented, and adds value with every decision she makes. Above all, Sarah has an exceptional ability to grow brands through creative and strategic storytelling.

7 WAYS SARAH CAN HELP GROW YOUR
BUSINESS USING STORYBRAND

HOW THE PROCESS WORKS

1

Schedule a Call

Book free 30-min Zoom discovery call with Sarah to discuss content needs.

2

Book Messaging

Strategy Session

If it's a fit, book project with Sarah, and confirm start date.

3

Get Your Messaging Framework

In one-week Sarah creates your new clear marketing messaging framework.

bottom of page