INFLUENCER MARKETING SERVICES

MY INFLUENCER APPROACH

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Who is your audience influenced by?  That's who your brand should be engaging with as "influencers".  Influencers aren't only on social media.  They may be your current customers, employees, social voices (micro or macro), experts your audience trusts, or A-list/celeb types for mass appeal.  There is no one-size-fits-all approach to influencers since every brand is different. 

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​MENU OF OFFERINGS
 

• Strategic plan development

• Educational overview: Types, pros/cons

• Owner/customer loyalty engagement planning

• Influencer research & name recommendations (leverage brand’s research tools)

• Guardrails creation: Influencer Givens, Brand Handbook, Social Guidelines

• Contract negotiation & day-to-day relationship management

• Vendor/agency recommendations and management

• Reporting