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Level-Up Your Content Marketing Influencer Marketing & Creativity/Brainstorming Skills

Check back often as new challenges, workshops and courses are added


Check back for content marketing, influencer marketing and creativity/brainstorming challenges from Sarah Panus.

online COURSE (beta)

Build a brand storytelling strategy that drives up to 7x stronger results-- from the comfort of your HOME!




  • How to create a winning storytelling strategy framework: step-by-step guide

  • Generating creative ideas to inform a smart content calendar; scaling across channels

  • Selling-in your ideas and with more confidence, winning over internal skeptics to increase budgets/results

  • 8 hours video training to watch from comfort of your home & level-up your skills

  • PLUS, 6 BONUSES (see below for more)

WHO is sarah panus?


I help content marketers reduce overwhelm/confusion by helping them build a winning storytelling strategy for their brand. I'm a Minnesota mama, and remote content strategist with 17-years experience helping brands connect with their audiences to generate millions of engagements and sales. 

I come from a world managing up to $10M budgets, but know how to get scrappy too.  I understand the pressures you face, and want to help teach what I know. I develop content strategies for channels including: blog, editorial, PR, social, influencers, videos, SEO, email, CRM, and large third-party media partnerships including Katie Couric Media, Thrive Global, HGTV, etc.

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Stephanie G., Director of Client Experience, Brand Partnerships, THRIVE GLOBAL

I had the pleasure of working with Sarah on some award-winning content for Sleep Number. Sarah was KEY in the development and success of the work we created together. Not only was she a joy to work with, but she was constantly motivated by the pursuit of brand quality. Her energy to make things happen is contagious and it helped us achieve great goals. Sarah is highly focused, positive, detail oriented, and adds value with every decision she makes. Above all, Sarah has an exceptional ability to grow brands through creative and strategic storytelling.

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Anne M. Digital Managing Editor

I worked with more than a dozen clients through Contently, and Sarah was one of the most organized content leaders on my service roster. She deeply understands her audience, takes time to consider what inspires them, and creates strategies that speak to them. Her communication with writers and editors like myself, from schedules and calendars to feedback, was helpful and supportive. Her flexibility and openness to embracing ideas was truly refreshing. I worked with Sarah for several years, and would work with her on new projects anytime.

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Ronald D. PMP, Director Loyalty, Americas at Radisson Hotel Group

I had the pleasure of working with Sarah in her role as Senior Manager of Content Marketing Strategy as well as Senior Editorial Manager. Sarah was always a pleasure to work with. She was a wonderful partner who works cross-functionally to achieve organizational goals. She has a unique talent in using each department's strengths to build teamwork and achieve high-performance. During my interactions with her, she revolutionized Sleep Number's storytelling by interacting with our most loyal customers and finding unique and interesting ways for them to share their love of the product. This strategy contributed to improved sales by improving repeat, referral sales and drive new business. Sarah makes a difference and I highly recommend working with her.

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