Marketing With Empathy® helps marketing and business professionals create content that drives better results. Host Sarah Panus, 20+ year content expert and Certified StoryBrand Guide, helps you confidently create content strategies that connect with your audience driving YoY growth for your company and your career. -- Top 5% of all marketing podcasts, and member of Marketing Podcast Network.
EP 132. [Part 1 of 3 quiz mini-series] BTS of Sarah’s first quiz creation journey and how she’s integrating into her content strategy. What Sarah learned from her “Quiz Coach”: defining audience segments; crafting engag…
EP 131. Being a marketer is hard. Matt Banker joins host, Sarah Panus, to share a behind-the-scenes of his company's very successful niche mastermind program for accounting firm owners. How you can use this same approach to engage and grow your care…
EP 130. Understanding what your customer needs from you emotionally is a NOW thing. Ian Baer from Sooth returns for part 2 conversation around the new AI-data engine that can quickly give your company its empathy secret weapon to unlock the formula …