CONTENT MARKETING, BRAND STORYTELLING & EDITOR-IN-CHIEF SERVICES

Contact Sarah to discuss short-term projects, or longer-term retainers for B2C and Non-profit brands.

​BRAND STORYTELLING STRATEGY

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• Digital content marketing & brand storytelling strategy development across channels

• Brand storytelling framework rooted with insights: focused pillars, tone, audience, content thought-starters

• Audience clarification: Deep research to collect & connect quantitative insights to inform stories

• Audits: Competitive audit/gap space recommendations, or Existing brand content audit & storytelling improvement recommendations​

• How to build a smarter content calendar

• Brand podcasting
   

EDITOR + CONTENT PLANNING​

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• Content Calendars:

  • How to build a smarter content calendar informed by insights and SEO

  • Content calendar creation & ongoing management

• Blog Editor

  • Need help with your brand blog? Let me be your blog Editor

  • Brand blog management

  • Manage writers, designers, videographers; story ideation and proofing

  • Story ideation & proofing

• Large external third-party paid content partner management (i.e. with companies like Thrive Global, Katie Couric Media, mindbodygreen, Healthline, HGTV, etc. )

• ​Video storyboarding

• Vendor/agency recommendations and management

• Coach/Mentor: Advise how to think like an "Editor", be more creative, inspire creativity across teams or work 1-on-1 with individual employees as a coach

• How to incorporate influencers into your content strategy
   

BRAINSTORMING

(can also be booked as a 90-Min Session, half-day or full-day VIP rate offering. U.S.-based clients only)
 

• I love leading remote brainstorming sessions to come up with content ideas for your brand!

• Content brainstorming facilitation or participation
   

DISTRIBUTION & METRICS

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• Cross-channel integration recommendations for more scale

• Reporting